Blog

Thoughts on innovation, technology strategy, and the longevity economy.

The household becomes the patient

Three almost-simultaneous launches, Luffu by the Fitbit founders, Google's new Health app, and Oscar Health's Lucie marketplace, redraw healthcare's customer from the lone patient to the household. What shifts for patients, providers, payers and employers when the unit of analysis moves from one person to the family.

The household becomes the patient
13 May 2026· 4 min readwearableshealthcareinnovation

You're already a patient. You just don't know it yet.

When AI can predict heart failure five years out and pancreatic cancer three years early, a new social category emerges: the pre-diagnosed patient. Who gains and who loses when early-detection data collides with insurance, employment, and personal identity, and who owns the verdict?

You're already a patient. You just don't know it yet.
6 May 2026· 5 min readaiethicspatients

You can't retain a 42-year-old with a ping-pong table

Sixty percent of UK workers now rank private health insurance as their most valued workplace benefit, ahead of extra holiday. That single inversion breaks the century-old logic of employee benefits, and makes most of the 2026 perks stack retention-irrelevant for the people companies most want to keep.

You can't retain a 42-year-old with a ping-pong table
29 April 2026· 6 min readworkforcelongevityinvestment

You're already training your replacement

DoorDash pays gig workers to film themselves training AI replacements. Healthcare clinicians do the same thing invisibly every day. As a hospital CEO calls for replacing radiologists, BCG data shows AI will reshape 50-55% of jobs, not eliminate them. The real question is who controls the reshaping.

You're already training your replacement
15 April 2026· 4 min readaiworkforcecliniciansvibe-coding

What happened to longevity while you weren't looking

Q1 2026 marked a convergence in longevity: $3.74B raised, 173 AI-discovered drugs in trials, the first FDA-approved mitochondrial therapy, and a 71% jump in global events. The sector's bottleneck is no longer discovery; it's whether clinical practice can absorb what's coming.

What happened to longevity while you weren't looking
8 April 2026· 7 min readlongevitydrug-discoveryinvestment

The smartest AI never phones home

Healthcare has the most to gain from AI and the most to lose from sharing the data that feeds it. Google's TurboQuant algorithm and a wave of on-device wearables are breaking the privacy-vs-capability tradeoff, moving intelligence to the edge where patient data never has to leave the building.

The smartest AI never phones home
1 April 2026· 5 min readaidatawearableshealthcare

The conductor problem

You opened the terminal windows to delegate. Two hours later your brain was fried; not from doing the work, but from overseeing it. The conductor problem reframes AI orchestration as a new cognitive job that arrived quietly alongside the tools, with nobody asking whether the human at the centre had the bandwidth for it. The healthcare parallel is uncomfortable: clinicians managing AI-assisted diagnostics face the same position, with higher stakes.

The conductor problem
25 March 2026· 3 min readaiagentic-aicliniciansworkforce

Everyone showed up except the diagnosis

In Q1 2026, ten of the world's largest tech companies launched healthcare AI products within 72 days. Every launch prioritises admin support; not one claims to diagnose. The pattern reveals that the real barrier isn't technology but liability, and the trillion-dollar question is who blinks first on clinical AI.

Everyone showed up except the diagnosis
18 March 2026· 4 min readaihealthcarepolicy

The invention layer

Healthcare AI has been stuck in automation mode, speeding up existing workflows. But the emergence of the "clinician developer", doctors building their own AI tools via vibe coding, signals a deeper shift. The invention layer, where domain experts create what was structurally impossible before, is where the real value lives.

The invention layer
11 March 2026· 3 min readvibe-codingcliniciansagentic-ai

The empty layer

AI agents are stripping away the coordination task layer in healthcare management, exposing which roles were load-bearing leadership and which were simply compensating for a system that couldn't coordinate itself. The organisations that ask the structural question now will be better positioned than those that wait for the answer to arrive uninvited.

The empty layer
4 March 2026· 4 min readagentic-aihospitalsworkforce

Your Next Medicine Was Designed by a Swarm

An AI system designed a drug from scratch that just hit Phase 1 trials. The real story isn't the molecule — it's the swarm of agents that built it.

Your Next Medicine Was Designed by a Swarm
18 February 2026· 3 min readagentic-aidrug-discoverylongevity

No Going Back

My AI system went down for thirty seconds. That's when I realised my brain no longer works the same way it did before AI. There's no going back.

No Going Back
11 February 2026· 3 min readaiworkforcehealthcare

What a rogue AI project reveals about healthcare adoption

A viral AI project changed its name three times in two weeks while people happily handed it access to their entire machines. The adoption patterns are identical to what we see in health tech.

What a rogue AI project reveals about healthcare adoption
4 February 2026· 4 min readaihealthcareethics

Be Brutally Honest: A Four-Word Rebellion

AI-generated praise is eroding critical thinking. Why four words might be the most radical prompt you'll ever write.

Be Brutally Honest: A Four-Word Rebellion
25 January 2026· 3 min readaiethics

It's Magic

Why vibe-coding in healthcare matters. Live demo of building an app in 6 minutes, and what this means for giving agency back to frontline workers.

It's Magic
22 January 2026· 3 min readvibe-codingaiclinicians

Your Next App is Built for an Audience of One

How software is transforming from products you buy to tools you grow. From mass-market applications to N=1 software built for personal use. And what this means for health.

Your Next App is Built for an Audience of One
15 January 2026· 4 min readaivibe-codinginnovation

The GitHub playbook healthcare won't touch, but should

Developers have been collaborating on code for over a decade using version control, branching, and pull requests. Meanwhile, healthcare still faxes medical records.I've been thinking about what GitHub's explosive growth (30 million to 100 million developers in five years) might teach us about building collaboration infrastructure for health.

The GitHub playbook healthcare won't touch, but should
10 December 2025· 5 min readdatahealthcareinnovation

When buildings become medicine: Real estate at the frontier of health and wellness

Most healthcare innovation is stuck inside clinical walls. But what if the next revolution comes from concrete, not code? Wellness real estate is emerging as a major player in healthcare's transformation, where the spaces we inhabit quietly reshape our health.

When buildings become medicine: Real estate at the frontier of health and wellness
26 November 2025· 5 min readwellnessinnovationinvestment

Uruguay’s mutualistas: a design brief, not a fairy tale

We talk endlessly about “disrupting healthcare”, yet almost never touch the one thing that shapes everything else: how we pay for it. This piece looks at Uruguay’s mutualista model as a living prototype for turning gyms, wellness apps, employers and hospitals into one coherent “health metro”, where prevention and intervention finally run on the same line.

Uruguay’s mutualistas: a design brief, not a fairy tale
19 November 2025· 7 min readpolicyhealthcarewellness

Hospital lobbies as nightlife venues

What if hospital lobbies, not nightclubs, become tomorrow’s social hotspots? This blogpost explores how unused spaces in healthcare and retail could host the next wave of wellness-driven gatherings, and what it means for organisations navigating the future of urban social life.

Hospital lobbies as nightlife venues
12 November 2025· 4 min readhospitalswellnessinnovation

You're being robbed ... and you're applauding

Now athletes are claiming ownership of the metrics their bodies generate, and building new economies around that data. LeBron invests €1,4 million annually in his performance.

You're being robbed ... and you're applauding
29 October 2025· 5 min readdatapatientswellness

The Healthcare Data Paradox: Building Tomorrow's Digital Immune System

Healthcare data breaches hit 275 million records in 2025. As wearables and AI diagnostics expand the attack surface, a new 'digital immune system' is emerging to fight back.

The Healthcare Data Paradox: Building Tomorrow's Digital Immune System
15 October 2025· 5 min readdatahealthcareethics

The valet parking problem: Why hospitals must embrace AI concierge medicine now

Hospitals have a valet parking problem. They're forcing patients through the main entrance when AI could offer immediate access, personalised routing, and frictionless care.

The valet parking problem: Why hospitals must embrace AI concierge medicine now
8 October 2025· 4 min readhospitalspatientsai

The €50 billion bet on your body

The wearables industry just shifted from counting steps to predicting strokes. While most organisations debate digital transformation, tech giants are quietly building the infrastructure to turn your biological data into the next platform economy.

The €50 billion bet on your body
24 September 2025· 5 min readwearablesdatainvestment

When Humans Become the Premium Service in Healthcare

As AI handles technical diagnosis, human healthcare professionals transform into premium experience curators. Six words from a healthcare worker reveal where expertise is heading.

When Humans Become the Premium Service in Healthcare
17 September 2025· 4 min readcliniciansworkforceai

When help feels like a threat: the nursing paradox that's reshaping healthcare

When an entire profession protests the very technology designed to save it, something fascinating is happening. I watched nurses demonstrate against AI tools while facing the worst staffing crisis in healthcare history.

When help feels like a threat: the nursing paradox that's reshaping healthcare
10 September 2025· 4 min readcliniciansaiworkforce

The nutrition tracking revolution that isn't happening

We can translate languages in real time and predict viral content with uncanny accuracy, yet tracking the nutrients in our lunch is stuck in the digital stone age. Why this billion-euro opportunity keeps failing, and what conversational intelligence could finally change.

The nutrition tracking revolution that isn't happening
3 September 2025· 5 min readaiwellnessinnovation

The Bioeconomy Black Market: How AI Surveillance Will Birth Tomorrow's Most Profitable Rebellion

Remember when people strapped phones to dogs to fake their daily steps? That ingenuity was just the warm-up act. As we move toward health-conditional universal basic income systems, we're not just designing new social policies — we're accidentally creating the blueprint for tomorrow's most lucrative underground economy.

The Bioeconomy Black Market: How AI Surveillance Will Birth Tomorrow's Most Profitable Rebellion
13 August 2025· 4 min readdataethicspolicy

When Your Health App Becomes Your Worst Playlist

Ever wondered why you keep hearing the same song on every Spotify playlist? Now imagine that same algorithmic manipulation deciding your medical treatment.

When Your Health App Becomes Your Worst Playlist
6 August 2025· 5 min readaiethicshealthcare

The great healthcare investment shift

The same consumers who won't pay €18/month for digital therapeutics just spent €267 on an Oura ring. Meanwhile, traditional digital health funding has dropped 75% since 2021, while wellness companies secured €6.5 billion across 318 startups.There's a story hidden in these numbers about why some healthcare innovations thrive while others struggle to survive.

The great healthcare investment shift
30 July 2025· 4 min readinvestmentwellnesswearables

Incumbent Providers Don't Stand a Chance

Your electronic health record system is a Nokia, and the iPhone just launched. Why Shopify's approach to AI shows healthcare's transformation opportunity.

Incumbent Providers Don't Stand a Chance
23 July 2025· 4 min readaihospitalsinnovation

The last time I read a 200-page document word for word

I haven't read a 200-page document cover to cover in years; not negligence, but adaptation. The same principles let healthcare build an organisational immune system to navigate the dizzying speed of generative AI, rather than a bigger, more rigid fortress.

The last time I read a 200-page document word for word
16 July 2025· 6 min readaiinnovationhealthcare

Game over for solo performances

OpenAI's HealthBench delivered a stark reality check: AI models now outperform solo physicians. But this isn't a replacement story, it's an evolution story, with three emerging opportunities reshaping how doctors create value as medical experience architects.

Game over for solo performances
9 July 2025· 4 min readaicliniciansworkforce

The Accidental Experiment

How drowning in curiosity led to my weekly newsletter laboratory — and what it taught me about turning information overwhelm into innovation advantage.

The Accidental Experiment
6 July 2025· 4 min readinnovationmarketing

Last night a chatbot saved my life

The melody might be familiar, but the lyrics have changed. As 58% of young adults swap Google searches for ChatGPT conversations about their health, we're witnessing more than a technological shift: we're seeing the birth of an entirely new healthcare ecosystem.

Last night a chatbot saved my life
2 July 2025· 4 min readaipatientshealthcare

Trusting the treatment you can’t explain

Healthcare stands at a fascinating crossroads: AI systems now pass medical exams and offer clinical insights that sometimes surpass human understanding. Yet we're still debating transcription tools while missing the bigger picture.

Trusting the treatment you can’t explain
25 June 2025· 3 min readaiethicsclinicians

Bring the reward closer

What can a 1950s toothpaste campaign teach us about the future of health?More than you might think. Before we had Oura rings and meditation apps, Crest discovered a timeless secret about human motivation: the power of an immediate reward.This insight is key to unlocking the next wave of health innovation.

Bring the reward closer
18 June 2025· 3 min readwellnessinnovationpatients

From Shadow AI to Sanctioned Innovation

Why Chief AI Officers fail and how forward-looking organisations use agile acceleration squads to rapidly prototype and scale AI solutions in healthcare.

From Shadow AI to Sanctioned Innovation
11 June 2025· 3 min readaiinnovationhealthcare

Human Capital Investment

What will employees demand from employers in 10 or 15 years, once benefits move beyond wellness apps and into the fabric of biology itself? A look at the biological arms race for talent, and the ethical tightrope it forces companies to walk.

Human Capital Investment
28 May 2025· 3 min readworkforcelongevityethics

The model that eats its makers

Is the AI you're using actually using you? This latest exploration unpacks the subtle shift from creators to "ghost workers," where feedback, not attention, is the new currency.

The model that eats its makers
14 May 2025· 4 min readaiethicsdata

How will doctors reinvent themselves?

AI-driven digital twins are quietly reshaping medicine, moving doctors from scribes to trusted copilots and, soon, to virtual colleagues who never sleep. The decisive question is no longer whether physicians will be augmented or replicated, but how they will reinvent themselves.

How will doctors reinvent themselves?
30 April 2025· 3 min readaicliniciansagentic-ai

Formula 1 racing for fertility

Innovation often happens at the intersections we least expect, like sports, entertainment, and reproductive biology. Could transforming a live sperm race into a spectator sport unlock new funding streams, spark critical public conversations, and redefine how we engage with health research?

Formula 1 racing for fertility
23 April 2025· 4 min readdrug-discoveryinnovationinvestment

Wellness Anxiety

A visit to FIBO and the explosive rise of Hyrox reveal a fitness and wellness boom accelerating faster than the forecasts. But as younger generations turn wellness into an obsession, could the relentless pursuit of optimal health tip into anxiety rather than wellbeing?

Wellness Anxiety
16 April 2025· 3 min readwellnesswearablesinnovation

Why innovation in healthcare deserves nuanced thinking

In healthcare innovation, the line between visionary and controversial is never straight. This piece challenges black-and-white thinking and advocates for a more nuanced view of unconventional healthcare pioneers.

Why innovation in healthcare deserves nuanced thinking
9 April 2025· 3 min readhealthcareinnovationethics

Why stop at only virtualising the doctor?

Doctors creating digital twins to offer 24/7 personalised care could revolutionise healthcare delivery. ➡️ But why stop there?

Why stop at only virtualising the doctor?
2 April 2025· 3 min readaiclinicianshealthcare

The future of streaming might just be coding competitions

Ever wondered why millions tune in to watch gaming streams but not coding competitions? With generative AI reshaping how we build software, competitive coding might just become your next favourite spectator event.

The future of streaming might just be coding competitions
19 March 2025· 3 min readmarketinginnovationai

Conversations in code: giving humans space to innovate

Ever wondered how AI might quietly streamline everyday tasks, from picking the perfect product deal to managing a hospital appointment? How agent-to-agent communications could redefine marketing, healthcare, and beyond.

Conversations in code: giving humans space to innovate
26 February 2025· 3 min readagentic-aiaimarketing

Software 2.0 and the doctor fallacy

What happens when software stops being something we install and becomes something that simply 'appears', adapting to our needs in real time, then dissolving once the task is done? As AI redefines industries, healthcare is next in line.

Software 2.0 and the doctor fallacy
19 February 2025· 3 min readaicliniciansinnovation

Are you a 5 percenter?

AI is transforming industries by mastering the "95%"—the predictable, repeatable tasks that once defined many jobs. But what about the final 5%?

Are you a 5 percenter?
12 February 2025· 3 min readaiworkforce

Wellcation: the future of wellness or just wellness-washing?

Wellness tourism is growing fast, but does the current wellcation offering truly deliver lasting impact; or is it just wellness-washing with a price tag?

Wellcation: the future of wellness or just wellness-washing?
5 February 2025· 2 min readwellnessmarketingethics

Empathy meets innovation: Why healthcare needs family doctors

In a world racing toward hyper-specialised, tech-driven healthcare, one question remains: who ensures the human side of care is not lost? This piece explores how family doctors can become the linchpins of a more connected, personalised healthcare future.

Empathy meets innovation: Why healthcare needs family doctors
29 January 2025· 2 min readclinicianspatientshealthcare

Grow healthy habits at Thrivetopia

What if learning about health could be as exhilarating as a theme park adventure? Introducing Thrivetopia: an immersive wellness park concept where preventive healthcare becomes an interactive journey.

Grow healthy habits at Thrivetopia
22 January 2025· 2 min readwellnessinnovationpatients

Healthcart is hard

From fintech revolutionizing money to AI transforming retail, why is filling our cart with healthy food still so challenging? An inspiring dive into the future of smart shopping and how technology might finally make healthy choices the easy choice.

Healthcart is hard
8 January 2025· 3 min readwellnesspatientsinnovation

GenAI, The Super-Analogy

How GenAI combines the effects of the printing press, telegraph, electrification, and personal computer in one simultaneous transformation.

GenAI, The Super-Analogy
18 December 2024· 3 min readaiinnovation

60+ is the new 25

What if hitting 60 felt like being 25 again? 💪 Explore how modern life is rewriting the rules of age and vitality.

60+ is the new 25
11 December 2024· 3 min readlongevitywellnesswearables

Belgium: the emerging epicentre of sportstech innovation

Belgium's ultra-endurance champions are making headlines globally. Could the country's fertile tech ecosystem be a contributing factor? An exploration of Belgium's growing sportstech landscape.

Belgium: the emerging epicentre of sportstech innovation
20 November 2024· 5 min readwearablesinnovationinvestment

Beyond the wrist: exploring the potential of smart rings

Smart rings are small devices with big potential: they are redefining wearables and opening up new possibilities for health monitoring beyond the wrist.

Beyond the wrist: exploring the potential of smart rings
6 November 2024· 5 min readwearablesdatawellness

Connecting through fitness: opportunities for innovators to foster social bonds

Discover how fitness can be more than just a personal goal: it's a powerful way to strengthen social connections. Explore innovative ideas for fostering community through movement.

Connecting through fitness: opportunities for innovators to foster social bonds
30 October 2024· 3 min readwellnesswearablesinnovation

LLMs are useless. They can only generate answers.

LLMs: useless or misunderstood? This piece argues that large language models excel at generating answers but fall short in solving complex, real-world problems: a must-read for tech enthusiasts and sceptics alike.

LLMs are useless. They can only generate answers.
9 October 2024· 4 min readaiworkforceinnovation

1000x Hackathon

Explore the fascinating concept of a 1000x Hackathon, where ambitious ideas take shape to solve real-world problems on a massive scale. A thought-provoking read on pushing boundaries and redefining innovation.

1000x Hackathon
2 October 2024· 5 min readaiagentic-aiinnovation

Healthy streams: How streaming formats can inspire healthy living

The streaming industry has been evolving at a rapid pace, with YouTube overtaking Disney in market share, Netflix collaborating with…

Healthy streams: How streaming formats can inspire healthy living
25 September 2024· 5 min readwellnessmarketinginnovation

How celebrities are shaping the future of health and wellness

Taylor Swift's wellness messaging raises an intriguing question: could celebrity influence actually drive measurable public health outcomes? An exploration of how celebrities are reshaping health culture.

How celebrities are shaping the future of health and wellness
28 August 2024· 4 min readwellnessmarketinginvestment

Rethinking labour shortages in healthcare: beyond incremental change

The global issue of labour shortages in healthcare is not a novel phenomenon, yet it persists as a growing crisis, affecting regions from Europe to North America.

Rethinking labour shortages in healthcare: beyond incremental change
21 August 2024· 4 min readworkforceclinicianshealthcare

Beyond GLP-1

In the rapidly evolving landscape of healthcare and business, a new class of drugs is making waves that extend far beyond the…

Beyond GLP-1
14 August 2024· 4 min readdrug-discoverywellnessinvestment

The future intersection of fintech and healthcare

The convergence of technology and finance is reshaping industries, and the intersection of fintech and healthcare is a transformative frontier for life sciences.

The future intersection of fintech and healthcare
7 August 2024· 4 min readhealthcaredatainvestment

Recruitment 3.0: Innovative Talent Strategies in the AI Era

In today's fast-paced tech world, attracting and retaining top talent is evolving. Welcome to 'Recruitment 3.0', where cutting-edge technologies and innovative strategies reshape talent acquisition.

Recruitment 3.0: Innovative Talent Strategies in the AI Era
24 July 2024· 4 min readworkforcemarketinginnovation

Sickcare Operating System (SOS)

The problem: Sickcare OS

Sickcare Operating System (SOS)
17 July 2024· 4 min readhealthcareinnovationpolicy

Design your ultimate experience

Imagine you could design your ultimate experience, enhanced by technology. Similar to how Showrunner allows you to create your own AI-generated show, what would your AI-generated experience look like?

Design your ultimate experience
10 July 2024· 2 min readaiwellnessinnovation

Build Your N=1 Health Coach

Creating an app has become remarkably easy. I recently saw a demo where a company developed an app just by conversing with a system, which then produced a working app based on that conversation.

Build Your N=1 Health Coach
3 July 2024· 2 min readvibe-codingaipatients

Flywheels of unhealthiness

The rise of GLP-1 drugs (Ozempic, Mounjaro, Zepbound, etc.) is inadvertently boosting the stock prices of fast food chains. This paradox…

Flywheels of unhealthiness
26 June 2024· 3 min readdrug-discoverywellnessinvestment

Too Much Data for a Human

I've been collecting a lot of health data via wearables but realised I had so much data that I couldn't make sense of it. Enter the PLLM — a Personal Large Language Model for health coaching, evolving into a multi-agent system.

Too Much Data for a Human
14 June 2024· 3 min readwearablesagentic-aipatients

5 Functional Beverages for Gut Health, Energy and Recovery

Probiotics, adaptogens, collagen, yerba mate, whey protein: the 5 science-backed functional beverage ingredients for gut health, energy and recovery.

5 Functional Beverages for Gut Health, Energy and Recovery
12 June 2024· 4 min readwellnessinnovation

The Pocket Doctor Revolution: A Fermi Perspective

Imagine a device, perhaps a sleek clip-on, a smart patch, a pair of glasses, or an advanced smartphone, that continuously measures vitals, offers round-the-clock availability, and provides empathetic guidance.

The Pocket Doctor Revolution: A Fermi Perspective
5 June 2024· 3 min readwearablespatientsai

Why Hasn't Big Tech and Retail Advanced Faster in Healthcare?

Remember my prediction a decade ago about big tech revolutionising healthcare? Lower costs, better experiences: it all seemed inevitable. But where are the Amazons and Googles clinics today?

Why Hasn't Big Tech and Retail Advanced Faster in Healthcare?
22 May 2024· 3 min readhealthcareinnovationinvestment

Driving Business Forward with Employee Upskilling

In today's fiercely competitive landscape, simply keeping up is not enough; businesses need to consistently outpace their competitors.

Driving Business Forward with Employee Upskilling
15 May 2024· 3 min readworkforceaiinnovation

Harnessing Video Content for Health Engagement and Branding

Care organisations are uniquely positioned to leverage video content in innovative ways that benefit branding, operational efficiency, patient experience, and employee training.

Harnessing Video Content for Health Engagement and Branding
8 May 2024· 3 min readmarketinghealthcareinnovation

The Journey Beyond Traditional Wellness & Fitness

As an avid trail runner with a passion for innovation, I have experimented extensively with various wearables, patches, and screenings, diligently recording the outcomes alongside my personal diaries.

The Journey Beyond Traditional Wellness & Fitness
1 May 2024· 3 min readwellnesswearableslongevity

Oh Wait, There's an LLM for That

What if a small, precise LLM could mirror your own health data and act as a proactive personal health coach? A short exploration of personalised AI health companions.

Oh Wait, There's an LLM for That
17 April 2024· 2 min readaipatientswellness